66% of organizations with aligned sales and marketing achieved revenue goals
Revamped marketing automation and CRM technology drives 75% more leads
Highly aligned organizations achieved an average of 32% annual revenue growth
Positive connection between sales and marketing closes deals 67% more often
B2B organizations with tightly aligned sales and marketing operations achieved 24% faster three-year revenue growth
ExoLab is a market research laboratory specializing in research for companies of all sizes and industries in the business to business (B2B).
Blog 100% dedicated to B2B integrated marketing
- What to do when the results of your marketing research aren’t as good as expected?
- B2B Inbound Marketing Strategy: Objectives, tactics and challenges
- Lean Management and Marketing : can they work hand in hand?
- What is your action plan for the new season?
- Case study: email campaigns STILL work!
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On Tuesday, September 23, Exo B2B will be at AQT’s annual cocktail. From 5 to 7, this event will gather more than 350 executives and …Read more