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News and events

News and events

Exo B2B shares its vision of integrated marketing, a successful business model that passes through the integration of services, disciplines, technologies and communication channels. Also, to benefit local companies with its experience and that of its customers, Exo B2B organizes and participates in various events, conferences and trainings, to which you are invited.

News

Case Study: How an Email Campaign Helped Propel a Quebec Manufacturer at a Trade Show

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Many marketing experts predicted the death and elimination of the email with the arrival of social networks … they were wrong! For one of our clients, the EastPack trade show is one of the main events in the world of packaging in North America. How can you make the most of this major event where sales opportunities are numerous? An email marketing campaign is a cost effective solution! In this …

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Discover our e-book about social media in B2B!

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Social media is an important part of marketing strategies. If it’s true for B2C, it is also a fact for B2B! Exo B2B made this e-book to share its passion and expertise while showying the importance of social media in B2B. In this e-book, you will find all the key elements to make social media a success in your marketing activities. We hope this e-book will help you! Download (in …

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The APCM B2B tour in Quebec City

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As part of the B2B Tour organized by the Association of Professionals of Communication and Marketing (APCM), Lynda St-Arneault  will give a talk about the marketing best practices in B2B in Quebec City on Friday, May 30. She will be accompanied by Pierre Breton, head of marketing for Inedge. For this event, both speakers will tackle the processes to follow in order to set up effective tools and activities for …

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The APCM B2B tour in Sherbrooke

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As part of the B2B Tour organized by the Association of Professionals of Communication and Marketing (APCM), Lynda St-Arneault will give a talk about the marketing best practices in B2B in Sherbrooke on Thursday, May 1st.

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ExoLab Launches a Study on Sales and Marketing in the ITC Sector

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Montréal, March 28, 2014 – ExoLab, a marketing research laboratory created by Exo B2B is proud to announce that it is currently conducting a research on the function of sales and marketing departments in the Information Technology and Communications (ITC) sector in Quebec. More than 120 companies will be researched by the end of April 2014. “In ITC, as in other sectors, accessible comparative data in the field of performance improvement, integration …

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The Exo B2B team welcome’s Jean Gougeon

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Montréal-March 10, 2014 – Exo B2B is proud to announce the arrival of a new ‘Exotype’ to their team: Jean Gougeon. Jean has over 25 years of experience in graphic design for print and more than 15 years of experience in Web design and development.

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Exo B2B, 12 years of integrated marketing!

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January 22, 2014 – Indeed, Exo B2B starts today its 13th year in the integrated marketing industry. After launching its research laboratory ExoLab and changed its name in November 2013, the Exo B2B team is ready to “make every day a new start!”, as our president Lynda St-Arneault explained.

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Events

Using Social Media in a B2B Marketing Strategy

As a part of the Infopresse Training Sessions, Lynda St-Arneault will give a lecture about the use of social media in a B2B Marketing Strategy. This training will tackle : A social media strategy for B2B Marketingune How to establish a framework to use social media How to develop a social media and content marketing strategy. To learn more about this event, please visit Infopresse. Loading Map…. Infopresse4316 boulevard Saint-Laurent – …

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Lynda St-Arneault will take part in the B2B Tour, organized by APCM

As part of the B2B Tour organized by the Association of Professionals of Communication and Marketing (APCM), the Exo B2B President will give a talk about the marketing best practices in B2B in Boucherville on Thursday, April 3. She will be accompanied by Pierre Breton, head of marketing for Inedge. For this event, both conference speakers will tackle the processes to follow in order to set up tools and activities …

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