6 February 2019
ExoB2B Training – LinkedIn for Sales
Specialized B2B marketing workshop We offer specialized training for people who need to develop their skills and knowledge in B2B marketing and sales. Our courses are aimed at: Sales managers that have to know the best marketing practices and align their sales and marketing functions Marketing managers called to deploy a modern marketing approach with a strong and differentiated brand Owners of SMEs who want to work better with their sales force and marketing. Our next training is LinkedIn for…
31 May 2018
Alain Thériault from Exo B2B to coach at the 150:00 startup accelerator
We're thrilled to announce that Alain Thériault, Associate at ExoB2B, will be coaching at the 150:00 startup accelerator. The 150:00 program offers new businesses 150 hours of coaching. Carefully selected in and around Longueuil, the chosen startups will receive strategic recommendations on their development and marketing. Joining other passionate experts, Alain will be in charge of the marketing efforts of the startups picked for the 150:00 program. He will be sharing his extensive expertise in supporting and launching SMEs.
15 March 2018
Norbec renews its trust in ExoB2B for the integration of its two corporate entities into a single website
Norbec is the only North American manufacturer to produce both walk-in cold rooms as well as architectural panels for building envelopes through its two distinct corporate entities: Norbec Systems inc. (whose website was developed by ExoB2B) and Norbec Architectural inc. This unique position enables them to offer an integrated and complete solution with the best value. Norbec has benefited from the synergy between these two independent but complementary entities, each dominating their respective market. High-end products, unequaled customer service, and…
31 January 2018
Biomod picks ExoB2B to develop its North American digital marketing strategy
Biomod's technological breakthrough is a game-changer in the face, neck, and hand masks industry. Biomod develops technologies and products that offer a revolutionary purpose and function to everyday items in the health and beauty industries. These extraordinary products are empowered by Biomod's patented, lipidic, microparticle delivery system, resulting in unmatched performance and marked improvements to the skin. Our role Exo B2B is commissioned with developing Biomod's B2B digital marketing strategy (distribution and brands), and completely optimizing their website to increase lead…
Conference on B2B personas
During the Conférences Infopresse event, Alain Thériault will be giving a presentation about the marketing personas and their essential role in 2018. According to an ITSMA survey, 44% of B2B martketing professionals resort to personas nowadays. This technique consists of creating fictive customer profiles to develop scenarios based on their habits in order to improve a product or refine positioning strategies. How will the persona evolve as a tool in B2B? Why is it essential to establish such a strategy…
7 December 2017
The team at EXO B2B wishes you happy holidays!
The holiday season is almost upon us! Take the time to enjoy the special moments to come, and especially, make sure to recharge your batteries for the new year. The Exo B2B team thanks you for spending this year with us and wishes you a very happy holiday season. It’s time for us to disconnect and come back refreshed and ready to go on Wednesday, January 3, 2018. Our offices will be closed from December 23 to January 2 inclusively.
6 December 2017
Solpak chooses Exo B2B for its marketing campaign!
Solpak, a leader in meal packaging and delivery solutions in Eastern Canada, currently serves over 300 organizations and counting! This dynamic company is looking to expand into new markets. Exo B2B's mandate is to help Solpak grow in Ontario through online and offline marketing campaigns. To learn more about Solpak, visit their website!
20 September 2017
Les Affaires Webinar : Being Customer-Centric in B2B Marketing – From Strategy to Action!
On October 12, 2017, Alain Thériault, Associate at Exo B2B, will host a webinar as part of the "Sommet Marketing B2B Les Affaires" (B2B Business Summit event)! In this webinar, discover "Being customer-centric in B2B marketing, from strategy to action!", covering the essential elements to optimize the customer experience in B2B: Market intelligence: If you have data on your customers, that’s perfect. If you don’t, the situation isn’t catastrophic; there is a way to find data quickly. Your client’s purchase…