{"id":15355,"date":"2015-11-05T09:28:07","date_gmt":"2015-11-05T14:28:07","guid":{"rendered":"http:\/\/exob2b.com\/en\/?p=15355"},"modified":"2017-01-25T14:20:34","modified_gmt":"2017-01-25T19:20:34","slug":"exo-at-the-b2b-summit","status":"publish","type":"post","link":"https:\/\/exob2b.com\/en\/exo-at-the-b2b-summit\/","title":{"rendered":"Exo at the B2B Summit!"},"content":{"rendered":"

The LesAffaires B2B marketing summit<\/a> will be held on November 23rd<\/sup>, 24th<\/sup> and 25th<\/sup>.\u00a0This is the first event of its kind in Quebec, and we are proud to be associated with it, having been invited as a summit partner. We are of course grateful for the summit\u2019s recognition of our B2B marketing pioneer status in Quebec.<\/p>\n

We are totally enthused and have prepared some absolutely unique content for this event, including a preparatory workshop<\/strong> as well as an interactive session<\/strong>. (Please note that both these events will be held in French)<\/p>\n

There is still much to be done in B2B marketing. \u00a0Just thinking that over 70% of leads generated by marketing are not followed up by sales* is enough to keep any manager up at night.<\/p>\n

The preparatory workshop<\/strong> content was developed specifically to equip the companies attending this B2B summit with the proper tools to face the challenge of B2B Sales-Marketing. Our goal is to have the managers in attendance come out of these meetings not only with actions they might consider to improve their B2B marketing but also with a renewed awareness of the validity of they are currently doing. Here is an outline of the content.<\/p>\n

Are you ready to face the biggest challenges in B2B?<\/strong><\/p>\n

Be well prepared and ask the right questions at this unique B2B marketing summit, through a workshop that was specifically designed for it! A 3 hours immersion in B2B\u2019s biggest challenges, particularly Sales and Marketing integration.<\/p>\n

We\u2019ll look at:<\/p>\n