{"id":5852,"date":"2013-08-27T09:14:10","date_gmt":"2013-08-27T13:14:10","guid":{"rendered":"http:\/\/exob2b.com\/?p=5852"},"modified":"2021-12-14T15:36:12","modified_gmt":"2021-12-14T20:36:12","slug":"decline-or-growth-in-b2b-its-your-choice","status":"publish","type":"post","link":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/","title":{"rendered":"Decline or growth in B2B? It\u2019s your choice!"},"content":{"rendered":"

\u201cFabrication: le d\u00e9clin se confirme<\/a>\u201d (\u201cManufacturing: the decline is confirmed\u201d in English) is the title of a recent article published in the Montreal-based French language weekly business newspaper Les Affaires<\/em>. The article bases its conclusion on the latest data from the Institut de la statistique du Qu\u00e9bec<\/em> (ISQ), and mentions that the productivity of the manufacturing sector in Quebec declined from 2009 to 2012, after a growth rate comparable to the rest of Canada and Ontario from 1997 to 2007.<\/p>\n

Can this trend be reversed?<\/h2>\n

To this question, the Quebec Vice President of the Canadian Federation of Independent Business, the response is, \u201cYes, but\u2026\u201d followed by a list of economic and legal factors. Financial reality is one thing. Entrepreneur reality is more complex. In fact, companies that play the game skillfully do so in business conditions and adapt in consequence. They choose growth and provide themselves with the means to get there. The others suffer and passively wait for outside help.<\/p>\n

On this last point I noticed that during conversations with manufacturing companies in Quebec, several of them depend on government assistance before they can move forward. All types of subsidies, loans, coaching, financed by various organizations are often what factors that trigger them to act, rather than their own motivation to grow despite market risks.<\/p>\n

Take time to reflect<\/h2>\n

The manufacturing sector in Quebec is changing. Companies have to adapt. To do so, they need to take a step back and do their homework. Productivity: it\u2019s operational, it\u2019s winning today. Growth: it\u2019s strategic, it\u2019s thinking tomorrow. And to establish a winning strategy, companies need to ask the right questions and answer them honestly. Lastly, they need a plan. Living from hand to mouth is great and the challenges are immediate. But these strategic questions are still present, especially if a company\u2019s growth involves the launch of a new product.<\/p>\n

Launch a new product to thrive<\/h2>\n

In the life of any company, launching new products (or services) is critical. It\u2019s much more than communication. First and foremost, it\u2019s a strategic action. This is why, at the beginning of a new business relationship, the first item in Exo Marketing\u2019s program is called the \u201cstate of the situation.\u201d This exercise is the base for the development of strategic planning, which in turn leads to a successful product launch.<\/p>\n

This step is essential because it poses several challenges that companies need to overcome so that their project is profitable. According to a recent study conducted by Exo last fall on the best marketing practices in the manufacturing sector (that will be published soon):<\/p>\n

    \n
  • – 4 respondents out of 10 do not have a formal sales process<\/li>\n
  • – 16% do not have a customer relationship management system (CRM)<\/li>\n
  • – 74% use trade shows and exhibits to start a sales cycle<\/li>\n<\/ul>\n

    These questions, and many others, are an integral part of the situation when a product is launched and whose purpose is to find answers in order to come up with strategic recommendations.<\/p>\n

    Choose growth<\/h2>\n

    Thus, manufacturers from Quebec can choose either decline or growth. All they need is to take a step back and be properly assisted, with or without government aid. This is all motivated by the desire for a strong return on investment and the willingness to grow.<\/p>\n

    At Exo, our clients aren\u2019t discouraged by market risks and the competition. They chose to be proactive in a structured manner. This requires time to ask the right questions, get a feel for the situation, do research and formulate a strategic plan that will vehicle the actions to take in view of sustainable company growth.<\/p>\n

    Manufacturers, growth is your choice. Take action and move forward. We\u2019re here to help.<\/p>\n

    Note:<\/strong><\/p>\n

    The manufacturing sector is huge in Quebec. It represents 14.1% of its GDP. By comparison, the sector represents 13.3% in Ontario and 10.9% in all of Canada.<\/p>\n

    Suggested reading:<\/strong><\/p>\n

    5 essential steps to follow for a successful B2B product launch<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u201cFabrication: le d\u00e9clin se confirme\u201d (\u201cManufacturing: the decline is confirmed\u201d in English) is the title of a recent article published in the Montreal-based French language weekly business newspaper Les Affaires. The article bases its conclusion on the latest data from the Institut de la statistique du Qu\u00e9bec (ISQ), and mentions that the productivity of the manufacturing sector in Quebec declined from 2009 to 2012, after a growth rate comparable to the rest of Canada and Ontario from 1997 to 2007.<\/p>\n","protected":false},"author":2,"featured_media":5850,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1535,98],"tags":[239],"class_list":["post-5852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lancement-produit-en","category-product-launch-2","tag-tendances-marketing-en"],"acf":[],"yoast_head":"\nDecline or growth in B2B? It\u2019s your choice! - ExoB2B<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Decline or growth in B2B? It\u2019s your choice!\" \/>\n<meta property=\"og:description\" content=\"\u201cFabrication: le d\u00e9clin se confirme\u201d (\u201cManufacturing: the decline is confirmed\u201d in English) is the title of a recent article published in the Montreal-based French language weekly business newspaper Les Affaires. The article bases its conclusion on the latest data from the Institut de la statistique du Qu\u00e9bec (ISQ), and mentions that the productivity of the manufacturing sector in Quebec declined from 2009 to 2012, after a growth rate comparable to the rest of Canada and Ontario from 1997 to 2007.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/\" \/>\n<meta property=\"og:site_name\" content=\"ExoB2B\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ExoB2B\" \/>\n<meta property=\"article:published_time\" content=\"2013-08-27T13:14:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-14T20:36:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png\" \/>\n\t<meta property=\"og:image:width\" content=\"274\" \/>\n\t<meta property=\"og:image:height\" content=\"219\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Collaboration\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Collaboration\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/\"},\"author\":{\"name\":\"Collaboration\",\"@id\":\"https:\/\/exob2b.com\/en\/#\/schema\/person\/39b20d50cfb50e4af40e3bec3976b2a1\"},\"headline\":\"Decline or growth in B2B? It\u2019s your choice!\",\"datePublished\":\"2013-08-27T13:14:10+00:00\",\"dateModified\":\"2021-12-14T20:36:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/\"},\"wordCount\":667,\"publisher\":{\"@id\":\"https:\/\/exob2b.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png\",\"keywords\":[\"tendances marketing\"],\"articleSection\":[\"Lancement de produit -\",\"Product Launch -\"],\"inLanguage\":\"en-CA\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/\",\"url\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/\",\"name\":\"Decline or growth in B2B? It\u2019s your choice! - ExoB2B\",\"isPartOf\":{\"@id\":\"https:\/\/exob2b.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png\",\"datePublished\":\"2013-08-27T13:14:10+00:00\",\"dateModified\":\"2021-12-14T20:36:12+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage\",\"url\":\"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png\",\"contentUrl\":\"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png\",\"width\":274,\"height\":219},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/exob2b.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Decline or growth in B2B? It\u2019s your choice!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/exob2b.com\/en\/#website\",\"url\":\"https:\/\/exob2b.com\/en\/\",\"name\":\"ExoB2B\",\"description\":\"High precision integrated marketing\",\"publisher\":{\"@id\":\"https:\/\/exob2b.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/exob2b.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/exob2b.com\/en\/#organization\",\"name\":\"ExoB2B\",\"url\":\"https:\/\/exob2b.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/exob2b.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/exob2b.com\/wp-content\/uploads\/2025\/11\/exob2b-logo-696x696-1.jpg\",\"contentUrl\":\"https:\/\/exob2b.com\/wp-content\/uploads\/2025\/11\/exob2b-logo-696x696-1.jpg\",\"width\":696,\"height\":696,\"caption\":\"ExoB2B\"},\"image\":{\"@id\":\"https:\/\/exob2b.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ExoB2B\",\"https:\/\/www.linkedin.com\/company\/1903572\/admin\/dashboard\/\",\"https:\/\/www.youtube.com\/@Exob2b\",\"https:\/\/www.threads.com\/@exob2b\"],\"description\":\"Agence marketing B2B, Montr\u00e9al et Rive-Sud. Au service des grandes entreprises et des PME. ExoB2B est une agence marketing B2B \u00e0 la crois\u00e9e de la strat\u00e9gie, de la cr\u00e9ativit\u00e9 et du num\u00e9rique. Bas\u00e9s sur la Rive-Sud de Montr\u00e9al, nous aidons les entreprises \u00e0 se positionner avec clart\u00e9, b\u00e2tir une marque forte, g\u00e9n\u00e9rer des pistes de vente qualifi\u00e9es et cro\u00eetre durablement sur leurs march\u00e9s. Pionni\u00e8re du marketing B2B, ExoB2B fait \u00e9voluer la fa\u00e7on dont les marques pensent et performent.\",\"email\":\"info@exob2b.com\",\"telephone\":\"514-765-9888\",\"legalName\":\"ExoB2B\",\"foundingDate\":\"2002-01-20\",\"naics\":\"541810\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"1\",\"maxValue\":\"10\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/exob2b.com\/en\/#\/schema\/person\/39b20d50cfb50e4af40e3bec3976b2a1\",\"name\":\"Collaboration\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/exob2b.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e1e14547a157e2ad0f47b6c6f5737ef0bd9dbe26aca56de963f8763d457ece3c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e1e14547a157e2ad0f47b6c6f5737ef0bd9dbe26aca56de963f8763d457ece3c?s=96&d=mm&r=g\",\"caption\":\"Collaboration\"},\"url\":\"https:\/\/exob2b.com\/en\/author\/collaborateur\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Decline or growth in B2B? It\u2019s your choice! - ExoB2B","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/","og_locale":"en_US","og_type":"article","og_title":"Decline or growth in B2B? It\u2019s your choice!","og_description":"\u201cFabrication: le d\u00e9clin se confirme\u201d (\u201cManufacturing: the decline is confirmed\u201d in English) is the title of a recent article published in the Montreal-based French language weekly business newspaper Les Affaires. The article bases its conclusion on the latest data from the Institut de la statistique du Qu\u00e9bec (ISQ), and mentions that the productivity of the manufacturing sector in Quebec declined from 2009 to 2012, after a growth rate comparable to the rest of Canada and Ontario from 1997 to 2007.","og_url":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/","og_site_name":"ExoB2B","article_publisher":"https:\/\/www.facebook.com\/ExoB2B","article_published_time":"2013-08-27T13:14:10+00:00","article_modified_time":"2021-12-14T20:36:12+00:00","og_image":[{"width":274,"height":219,"url":"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png","type":"image\/png"}],"author":"Collaboration","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Collaboration","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#article","isPartOf":{"@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/"},"author":{"name":"Collaboration","@id":"https:\/\/exob2b.com\/en\/#\/schema\/person\/39b20d50cfb50e4af40e3bec3976b2a1"},"headline":"Decline or growth in B2B? It\u2019s your choice!","datePublished":"2013-08-27T13:14:10+00:00","dateModified":"2021-12-14T20:36:12+00:00","mainEntityOfPage":{"@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/"},"wordCount":667,"publisher":{"@id":"https:\/\/exob2b.com\/en\/#organization"},"image":{"@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage"},"thumbnailUrl":"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png","keywords":["tendances marketing"],"articleSection":["Lancement de produit -","Product Launch -"],"inLanguage":"en-CA"},{"@type":"WebPage","@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/","url":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/","name":"Decline or growth in B2B? It\u2019s your choice! - ExoB2B","isPartOf":{"@id":"https:\/\/exob2b.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage"},"image":{"@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage"},"thumbnailUrl":"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png","datePublished":"2013-08-27T13:14:10+00:00","dateModified":"2021-12-14T20:36:12+00:00","breadcrumb":{"@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/"]}]},{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#primaryimage","url":"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png","contentUrl":"https:\/\/exob2b.com\/wp-content\/uploads\/2013\/11\/Image-FreeDigitalPhotos.net_.png","width":274,"height":219},{"@type":"BreadcrumbList","@id":"https:\/\/exob2b.com\/en\/decline-or-growth-in-b2b-its-your-choice\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/exob2b.com\/en\/"},{"@type":"ListItem","position":2,"name":"Decline or growth in B2B? It\u2019s your choice!"}]},{"@type":"WebSite","@id":"https:\/\/exob2b.com\/en\/#website","url":"https:\/\/exob2b.com\/en\/","name":"ExoB2B","description":"High precision integrated marketing","publisher":{"@id":"https:\/\/exob2b.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/exob2b.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"},{"@type":"Organization","@id":"https:\/\/exob2b.com\/en\/#organization","name":"ExoB2B","url":"https:\/\/exob2b.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/exob2b.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/exob2b.com\/wp-content\/uploads\/2025\/11\/exob2b-logo-696x696-1.jpg","contentUrl":"https:\/\/exob2b.com\/wp-content\/uploads\/2025\/11\/exob2b-logo-696x696-1.jpg","width":696,"height":696,"caption":"ExoB2B"},"image":{"@id":"https:\/\/exob2b.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ExoB2B","https:\/\/www.linkedin.com\/company\/1903572\/admin\/dashboard\/","https:\/\/www.youtube.com\/@Exob2b","https:\/\/www.threads.com\/@exob2b"],"description":"Agence marketing B2B, Montr\u00e9al et Rive-Sud. Au service des grandes entreprises et des PME. ExoB2B est une agence marketing B2B \u00e0 la crois\u00e9e de la strat\u00e9gie, de la cr\u00e9ativit\u00e9 et du num\u00e9rique. Bas\u00e9s sur la Rive-Sud de Montr\u00e9al, nous aidons les entreprises \u00e0 se positionner avec clart\u00e9, b\u00e2tir une marque forte, g\u00e9n\u00e9rer des pistes de vente qualifi\u00e9es et cro\u00eetre durablement sur leurs march\u00e9s. Pionni\u00e8re du marketing B2B, ExoB2B fait \u00e9voluer la fa\u00e7on dont les marques pensent et performent.","email":"info@exob2b.com","telephone":"514-765-9888","legalName":"ExoB2B","foundingDate":"2002-01-20","naics":"541810","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/exob2b.com\/en\/#\/schema\/person\/39b20d50cfb50e4af40e3bec3976b2a1","name":"Collaboration","image":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/exob2b.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e1e14547a157e2ad0f47b6c6f5737ef0bd9dbe26aca56de963f8763d457ece3c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e1e14547a157e2ad0f47b6c6f5737ef0bd9dbe26aca56de963f8763d457ece3c?s=96&d=mm&r=g","caption":"Collaboration"},"url":"https:\/\/exob2b.com\/en\/author\/collaborateur\/"}]}},"_links":{"self":[{"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/posts\/5852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/comments?post=5852"}],"version-history":[{"count":1,"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/posts\/5852\/revisions"}],"predecessor-version":[{"id":30748,"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/posts\/5852\/revisions\/30748"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/media\/5850"}],"wp:attachment":[{"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/media?parent=5852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/categories?post=5852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/exob2b.com\/en\/wp-json\/wp\/v2\/tags?post=5852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}