Augmented SEO

Augmented SEO: visible everywhere, found by everyone

Traditional SEO is no longer enough. In B2B, your customers are looking for your solutions not only on Google, but also on Bing, via voice search, and increasingly in AI-generated responses. Augmented SEO integrates all these dimensions to ensure that your content remains visible, relevant, and accessible, no matter where your decision-makers are looking for you.

Why your business needs augmented SEO

Without comprehensive optimization, you risk disappearing from your prospects’ radar. With augmented SEO, you can:

  • Ensure your visibility on Google and Bing
  • Optimize your content for voice search and conversational search
  • Integrate the new realities of AI search (ChatGPT, Copilot, Perplexity, etc.)
  • Improve your local, sector-specific, and contextual SEO (SEO GEO)
  • Generate more qualified traffic that is better aligned with your niche markets
  • Give your content lasting reach in an ever-changing digital ecosystem

Our approach at ExoB2B

Each augmented SEO mandate is based on a rigorous methodology:

  • Comprehensive audit: analysis of your current performance on Google, Bing, and emerging search engines
  • Advanced semantic research: integration of traditional and conversational keywords adapted to voice search and AI
  • Technical and editorial optimization: tagging, hierarchical structure, integration into your content (blogs, rich content, service pages)
  • GEO referencing: targeting local and sectoral markets for your specific niches
  • Continuous monitoring and adjustments: performance monitoring and adaptation to changes in algorithms and AI

The benefits of augmented SEO

  • Sustainable visibility on all search channels used by your prospects
  • A competitive advantage over competitors who still limit themselves to traditional SEO
  • Content better aligned with voice and conversational search
  • A strategy that anticipates changes in digital usage (AI, GEO, multi-engine)
  • A clear return on investment thanks to qualified and measurable traffic

ExoB2B: pioneers of augmented SEO in B2B

At ExoB2B, we integrated augmented SEO as a pillar of our services long before it became a necessity. Our approach combines the rigor of traditional SEO with innovation (AI, voice, GEO) to offer our B2B clients unique and lasting visibility.

I WANT TO TALK TO A SPECIALIST

FAQ

What is the difference between traditional SEO and augmented SEO?

Why include Bing in an SEO strategy?

How is AI changing SEO?

Is augmented SEO relevant for all businesses?

How can the impact of augmented SEO be measured?

Does augmented SEO need to be adjusted often?

Our content on the subject

Language model optimization: your content strategy must go beyond SEO

GEO

GEO: Generative Engine Optimization, the new frontier of SEO

voice search

How voice search is transforming B2B marketing