B2B marketing: tactical precision at the service of strategy
In B2B marketing, a strategy without execution remains just an idea, and a tactic without vision quickly runs out of steam. Our strength lies in connecting the two: transforming strategy into concrete, precisely orchestrated actions to generate tangible, lasting results.
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Product launches
A B2B product launch cannot be improvised. We orchestrate your market launches methodically: clear positioning, sales activation, multichannel campaigns, and intent data. The result: your products quickly find their market and gain a head start on your competitors.
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Creation and development of B2B websites
Your B2B website is not just a showcase, it is a lever for growth. At ExoB2B, we create and develop websites that combine design, strategic content, and enhanced SEO, optimized for Google, Bing, voice search, and artificial intelligence.
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Marketing automation
B2B marketing automation is not just about sending emails. At ExoB2B, we create intelligent scenarios that align sales and marketing, leverage your existing tools, and integrate AI to nurture your leads and shorten your sales cycles.
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Digital campaigns
Your potential customers aren’t everywhere: they’re on Google, Bing, and LinkedIn. ExoB2B designs targeted and measurable B2B campaigns that are integrated with your sales and strategies, with unique expertise extending to professional marketplaces such as Microsoft AppSource.
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LinkedIn and Sales Navigator
We don’t just use LinkedIn and Sales Navigator: we master them. ExoB2B is one of the few firms to offer service and training on Sales Navigator. As a result, your teams know how to identify, target, and engage your key prospects with unmatched precision. It’s the perfect bridge between strategy and execution.
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The depth of strategic marketing insight provided by ExoB2B led to a better understanding of our own company and our market, giving us the confidence to steer our strategies and tools in the right direction.
Available and attentive, Lynda and Alain know how to ask the right questions and highlight opportunities that clarify your game plan.
Alexandre Limoges, Partner at Libéo
