The Account-Based Marketing (ABM) approach improves the lifetime value of your customers.
We identify strategic accounts from which you expect to receive most of your revenues and we help you develop a highly personalized approach for them.
By deploying a multi-channel strategy based on large amounts of data, Exo B2B will help you to develop a long-term commitment adapted with the key decision-makers of these strategic accounts.
The ABM requires a dedicated team perfectly aligned with your sales force.
Exo B2B can either play this role or help you develop it.