All B2B companies have something in common: Sales and Marketing never work together as a tightly integrated team. Marketing and Sales never seem to be an optimized, synchronous unit that cooperates for the ultimate benefit of the company’s performance. “Really? Never? Why? How is that…. Read More
Month: January 2010
Wow, twitter is a tweeting with millions of self proclaimed social marketing experts all tweeting the latest and greatest new social marketing gadget, app, or technique. That's all well and good for those that are already swimming in the twitter data stream, but what about…. Read More