Exo B2B, an evolving marketing agency…

Lynda St-Arneault – 19 November 2013

Exo has existed for 12 years now, and begins its next growth spurt. Although it will always remain specialized in marketing for the B2B industry, it has recently seen major transformations. We announced yesterday in a press release, the name change of the company to Exo B2B (formerly Exo integrated B2B Marketing), and the modification of the visual identity and change in positioning.

nouveau-logo

Becoming the sole owner in 2011 of the marketing agency located in Montreal, I had a vision for the company. I started a strategic reflection almost one year ago to clarify this vision and to evolve. During this exercise, I analyzed among other things, the strengths and weaknesses of Exo, and undoubtedly, in collaboration with the members of my team, I redefined this position, taking into account its achievements. In this wake, ExoLab was created, a marketing research laboratory entirely dedicated to companies in the B2B market of all sizes and from different sectors of activity.

I am therefore very proud of our new corporate image. I invite you to visit our new web site and give us your feedback, and if your heart desires, to discover more about the history of Exo, since its debut…

Sign up to our Blog

Blog Archive

More articles that might interest you?

4 tips to improve user experience, instill credibility and generate leads in B2B Web sites

(Part 2 of 2) This is the follow up article from “6 Tips to Take your Web Site to the… Read More...

6 Tips to Take your Web Site to the Next Level

Whether you’re thinking about doing a complete rebuild of your Web site or simply want to make a few significant… Read More...

B2B Marketing in 2020: Here are 9 predictions from our specialists

Can you believe that 2019 is already over? I love this time of year, when we are in a rush… Read More...