April 2017

PART 3: Best practices for a competitive landing page

This post is the last of a series of 3 about landing pages. You can also check out our two previous posts here: Landing page and lead generation in B2B marketing: best practices What type of landing page should be used to generate leads? A…. Read More

Published by : Collaboration, on April 18th, 2017.

Categories : Uncategorized

What type of landing page should be used to generate leads?

In our previous post, you discovered what a landing page was, what its objectives were and how to integrate it into your B2B marketing strategy. In this second of a three-part series, you’ll learn about several types of landing pages. You'll also learn how to…. Read More

Published by : Collaboration, on April 11th, 2017.

Categories : Content Marketing, Marketing Communication Strategies, Sales, Marketing and B2B Business, Technology Sales and Marketing

Landing page and lead generation in B2B marketing: best practices

Do you remember the first landing page you ever created? Do you remember mulling endlessly over the form and substance, the function and the objectives? A lot of us have been in that boat. That’s why over the next few weeks we’ll provide you with a…. Read More

Published by : Collaboration, on April 4th, 2017.

Categories : Content Marketing, Marketing Communication Strategies, Sales, Marketing and B2B Business, Technology Sales and Marketing